In business, every transaction holds the promise of opportunity - new revenue streams, market expansion, or operational efficiencies. But not every deal is meant to be. And sometimes, the best decision you can make as a buyer or seller is to walk away.
It might sound crazy, but deals falling apart are more common than you might think. And, when handled properly, they can be a valuable learning experience that protects your business from long-term misalignment, or financial strain. Knowing how to recognize the warning signs, attempt remedies, and confidently decide to walk away can save time, resources, and peace of mind.
The Warning Signs: When a Deal Might Be Going South
- Prolonged Delays
Time is a critical factor in any transaction. While it’s normal for negotiations to take longer than expected, repeated delays - especially when paired with vague explanations - can signal trouble.- What to Watch For: Missed deadlines for document submission, unexplained silence from the other party, or frequent rescheduling of critical meetings.
- Why It Matters: These delays may indicate a lack of commitment, internal conflicts, or disorganization on the other side.
- Shifting Terms and Expectations
A transaction should have clear terms that both parties agree to early on. When these terms start shifting—especially after they’ve been agreed upon—it can indicate deeper issues.- What to Watch For: Reintroduction of previously resolved terms, unexpected changes to the scope of the agreement, or new demands that contradict prior discussions.
- Why It Matters: Shifting terms may suggest indecision, a lack of alignment, or an attempt to renegotiate unfairly.
- Lack of Transparency
A successful transaction relies on open communication. When one party withholds information, avoids direct communication, or introduces surprises late in the process, it can undermine trust.- What to Watch For: Vague or incomplete answers to questions, uncooperative attorneys or advisors, or the presence of unacknowledged individuals in meetings (e.g., whispering attorneys on a speakerphone call).
- Why It Matters: Transparency builds trust. Without it, the foundation of the deal becomes shaky.
- Combative or Unreasonable Behavior
Negotiations can be tough, but they should still be professional. Aggressive or unreasonable behavior—especially from legal counsel or key decision-makers—can derail the process.- What to Watch For: Adversarial tones, refusal to engage in collaborative discussions, or consistent rejection of mutually beneficial solutions.
- Why It Matters: A combative approach often signals future challenges in the partnership, even if the deal closes.
Potential Remedies: When to Try Fixing the Deal
Sometimes, deals hit bumps in the road but can still be salvaged with the right approach. Here’s how to address common issues:
- Open the Lines of Communication
Misunderstandings and delays often stem from poor communication. Hosting an all-hands call with key stakeholders (buyers, sellers, brokers, and attorneys) can clarify concerns and accelerate resolutions.- Action Plan: Create a structured agenda and focus on addressing the most critical sticking points.
- Seek Broker Mediation
Brokers or third-party mediators can act as neutral parties to facilitate discussions and diffuse tension. They can also help clarify intentions and identify common ground.- Action Plan: Ask the broker to summarize agreements and remaining issues to keep everyone accountable.
- Revisit the Non-Binding Term Sheet
If the negotiation feels off-track, returning to the initial term sheet can refocus both parties on the agreed-upon fundamentals.- Action Plan: Highlight the original intentions and use the term sheet as a guide to resolve disputes.
- Set Clear Deadlines
To avoid drawn-out negotiations, establish clear timelines for feedback and decision-making. This can create urgency and help weed out parties who aren’t serious about moving forward.- Action Plan: Communicate timelines in writing and confirm them with all parties.
Knowing When to Walk Away
Despite your best efforts, some deals aren’t meant to be. Here are the clearest signs it’s time to step back:
- Trust is Irreparably Broken
If you can no longer trust the other party to honor verbal agreements or operate in good faith, it’s unlikely the relationship will succeed post-transaction. - The Deal is No Longer Aligned with Your Goals
If shifting terms or escalating demands make the deal unrecognizable from what you originally envisioned, it’s a sign that the transaction no longer serves your business. - The Numbers Don’t Add Up
Beyond relationships and intentions, the financials need to make sense. If the price point, ROI, or operational burden of the deal stops being viable, it’s time to reconsider. - Excessive Stress and Resources
If the transaction is consuming a disproportionate amount of your time, energy, and resources, it may no longer be worth pursuing—especially if the other party doesn’t show similar commitment.
The Silver Lining: Lessons from Deals That Fall Apart
Walking away from a deal isn’t a failure - it’s a strategic decision that reflects your clarity, self-awareness, and ability to protect your business. Here’s what you gain:
- Valuable Insights
Every deal teaches you something - about negotiation dynamics, market conditions, or even your own business priorities. - Stronger Standards
By identifying and walking away from misaligned deals, you sharpen your ability to recognize the right opportunities in the future. - Preserved Resources
By stepping back from a problematic deal, you free up resources to pursue better-aligned opportunities.
It’s easy to get emotionally invested in a deal, especially when you see its potential. But the best business leaders know that the right opportunity won’t require endless accommodations or compromises.
When a deal falls apart, it’s not the end - it’s a pivot. And, the experience strengthens your negotiation skills, clarifies your goals, and ultimately leads you to the right partnership or transaction.
If you’re navigating a challenging transaction or evaluating whether to proceed, just remember: sometimes, the best deal is the one that doesn’t happen. Trust your instincts, rely on your advisors, and prioritize what’s best for your business.